If there was a problem
Yo, I'll solve it
Vanilla Ice
Case Studies
Most solutions are straightforward and can be achieved through hard work and perseverance. Sometimes problems require taking a step back to look at the bigger picture and create an outside of the box solution. Other times it takes an active eye constantly on the lookout for opportunities to improve efficiency or effectiveness.
No matter the type of problem I’ll take on the challenge.
Chatbox
Show The Product. Use The Product. Save Money.
Goal: Introduce convention attendees to our state of the art business messaging platform.
Synopsis:
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Produced a print piece showing a variety of ways to use our business messaging platform
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Converted into a digital format to increase reach and lower cost
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Utilized our messaging platform for distribution
Best viewed on mobile
Doing What it Takes
Goal: Create from scratch a new website that effectively positions the product and remove the update burden from the development team.
Synopsis:
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Project managed from start to finish a new website
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Collaborated to write content and plan messaging flow
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Stepped in to take over design duties to correct course, stay within budget, and meet the deadline
Comcast Spotlight
Power (not on) Point
Goal: Improve the polish and professionalism of our client presentations.
Synopsis:
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Took initiative to become a presentation expert after seeing an organizational need
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Collaborated across markets to set up a training program
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Created highly polished interactive presentations that could be effectively localized without sacrificing quality
3 to 5 Days For That?
Well That Just Won’t Do
Goal: Increase the adoption of a new sales tactic and take the production burden off an overworked department.
Synopsis:
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Took initiative to test out a new way to produce prospecting videos
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Decreased turnaround time from days to minutes
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Allowed for anyone in the organization to produce the videos so the production team could focus on client work
Better Results Come From Better Messaging
The Goal: Produce industry focused interactive presentations that generate new revenue.
Synopsis:
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Took initiative to make a bigger impact with client’s by creating a series of highly targeted interactive presentations
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Collaborated with multiple departments to compile target industries and effective talking points
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Closed over $60k ad buy the first time it was used
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Full story coming soon!
The Path Not Taken
Or Even Thought Of
Goal: Create a way to surface 200+ slides worth of content that is intuitive for the salesperson and considerate of the prospect’s time.
Synopsis:
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Created from scratch a first of its kind non-linear presentation tool with an intuitive user interface
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Wrote and designed 200+ pages of content
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Collaborated with IT a process to push updates
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Earned company wide award for innovation
Something Old, Something New
Something Borrowed
Something Blew (Minds)
Goal: Come up with a fresh design for our 10th annual client party
Synopsis:
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Created a design that was flexible enough to integrate 50+ network logos and show images that came in all shapes and sizes
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Worked with printers to ensure all 60 pieces met quality and timeline expectations
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Design was used for years to come and adopted by other markets